If You build it, will they come?
Finally having your web site online is only step one! The step is to let everyone know of its existence, through advertising and other promotion. We have seen so many fine web sites sit useless...because nobody knows about them!

Check below to see how your site ranks. Enter the words you feel a customer would use to search for a business like yours:

85% of all web users find what they are looking for via the top search engines.  Our favorite search engine is www.copernic.com. It actually searches ALL of the major search engines at one time...why waste your time with anything else?

Getting your site ranked high in the top search engines is definitely NOT an exact science. Sometimes it can be frustrating, and changes to the site will be needed to be placed where we want to be. Island Desktop of Coronado sticks with you and adjusts your site to place well in the search engines and keep it there!

Island Desktop of Coronado KNOWS what the search engines are looking for, and designs your site accordingly, right from the beginning!

Here are some hints and tips for getting your site found:

• Use keywords to stay in people's memory
• Get your site registered in the right directory index by using the first 50 or so words of the site to generate impact
• Use hypertext links to generate interest, and use e-mail to confirm activity
• Refresh your information often - there's nothing as stale as old news
• Run some hot topics & newsworthy items
• Promote your site in Usenet Newsgroups
• Don't let your site be just an "online" billboard: give your visitors useful information so they will return (and likely tell their friends!)
• Cross-link with other sites: The more links in and out of your site, the better you will rank in the search engines.
• Promote your site on EVERY piece of print material such as your: business cards, brochures, newspaper ads, invoices, etc.
• Announce your web address as part of your voice mail greeting (...and for more information, please visit us on the web at www.mybusiness.com)  Remember, visitors can come to your site 24 hours a day!
• Use market-specific web banners
• Take advantage of mailing lists...let your customers know when things change on your site.
• Word-of-mouth: tell everyone! This should be part of your 2 minute "verbal business card" that tells people *quickly* about your business.
• Offer "web only" specials: coupons, discounts, etc.

Island Desktop of Coronado will help tailor your site's content to get your site noticed!

For more information, here is an
excellent link with information about search engines: www.searchenginewatch.com